5 Reasons It’s Important to Manage Your Online Reputation

manage your online reputation

What if you could have a clone? Today it seems like no one has enough time to do everything they want to. What if I told you that you could have a representative working on your behalf to help you manage your personal and professional reputation 24 hours a day, seven days a week. You can! The Internet is already representing you around the clock, do you know what it is saying? Here are five reasons that it is important to manage your online reputation.

1. First Impressions Matter

Not everyone has realized it yet, but Google is the top performing salesperson at many companies today. Google will tell people whatever you would like them to hear if you know how to present information correctly. Today people turn to Google billions of times every day to answer every question you can imagine. What is Google telling people about you? Search engines can be your biggest advocate and they can be your worst enemy; this is the number one reason to manage your reputation online.

2. Employment

Did you know that 78% of recruiters check search engines before contacting potential candidates for jobs. 63% go one step further to examine social profiles. 48% of HR professionals prefer to see personal websites before making a hiring decision. Resumes are quickly becoming obsolete in a world with infinite information. The truth is: controlling your reputation can only help you further your professional endeavors.

3. Attracting Dates

Are you attractive online? Have you ever thought about how your online persona may affect your interpersonal aspirations? Online dating has revolutionized the way people go about introducing themselves and contacting potential suitors. Don’t let harmful information stop you from finding a date; ensure that you present the best version of yourself to potential romantic interests by managing your online reputation.

4. Business Contacts

Integrity matters. Who you associate with, represent, and do business with matters. Don’t let reviews or associates undermine your credibility with potential clients. Today people search for reviews of products and services before making a decision; is Google part of your sales cycle?

5. Peace of Mind

One of the best reasons to take control of your reputation online is to have peace of mind that you are representing yourself well instead of leaving your name open to the whims of anyone with an Internet connection. With numerous options for maintaining and monitoring your search results, you have nothing to lose by starting to maintain your own online reputation today.