For Businesses, Practices, Brands, and Founders
Reputation Marketing:Turn Your Reputation Into Revenue
People decide whether to call you after they check what Google, reviews, and AI assistants say about you. We build the proof they find: real reviews, featured articles on credible outlets that you pay for only after they are published, a strong Google profile, and content written and structured to rank in Google and be cited by AI search.
Featured Articles Paid After Publication
Strategy by Anthony Will, Founder & CEO · 13+ years in ORM · 5,000+ clients- Proof that wins the decision. Reputation marketing builds and shows the evidence buyers look for before they contact you: reviews, ratings, press, featured articles, awards, and a Google profile that reflects your real quality. See the proof stack →
- Featured articles, paid only after publication. We guarantee publication of an approved featured article on a named outlet, or on an outlet of the same tier, within a window agreed in writing after you approve the copy. You pay only after it is published. If it is not published within the window, you owe nothing for it and can choose an equal-or-higher-tier replacement. How it works →
- Optimized for Google and AI search. Every article, profile, and page we produce is written and structured to rank in Google and be cited by AI search, with entity-clear writing, sourced facts, structured data, and descriptive headlines. Why it pays →
What is reputation marketing?
The short answer
Reputation marketing is the practice of generating and showcasing positive proof about your business so that it shapes buying decisions. It differs from review management, which monitors, answers, and removes what qualifies, and from PR, which earns attention. Reputation marketing is the umbrella that decides which proof you need and puts it where customers look: real reviews collected in compliance with the FTC rule and Google's policy, ratings and testimonials shown on your site and profiles, featured articles and organic and earned press, awards and recognition, a complete Google Business Profile and, where you qualify, a Knowledge Panel, and content written and structured to rank in Google and be cited by AI search. Reputation Resolutions builds the proof and protects it, with removal of content that qualifies handled as a separate service billed only after removal is confirmed.
How Reputation Resolutions does reputation marketing
Most businesses already have good proof that nobody can find. Happy customers who never left a review, a notable client or award that is buried on a page, a founder with expertise that no outlet has covered, a Google profile with missing details. We start with a free plan that shows what people find about you today in Google, review sites, and AI assistants, and which pieces of proof would move a buyer the most.
Then we build it in the order that pays back fastest. We set up a compliant way to ask real customers for reviews on the platforms that matter to your buyers, with no fake reviews, no review gating, and no incentives for reviews. We place featured articles on named outlets, with payment due only after each one is published, and we pursue organic and earned coverage alongside. We complete and strengthen your Google profile and pursue a Knowledge Panel on a no panel, no fee basis. Every article and page is written and structured to rank in Google and be cited by AI search, so the proof is found, not just published.
We keep the work honest and scoped. Review generation, content, and profile work are scoped in writing before we start. We do not promise rankings, a specific review count, or any AI answer. And because proof only works if it is not undercut, we also handle removal of fake or policy-breaking content that qualifies, billed only after removal is confirmed.
Why It Pays
Why reputation marketing earns more than ads alone
Buyers check before they contact you
People search your name, read reviews, and increasingly ask an AI assistant before they call. Strong proof in those places lifts every other channel, from ads to referrals, because it answers the question buyers are already asking.
Proof compounds
A review, a featured article, or a complete profile keeps working long after you publish it. Ad spend stops when the budget does.
Search and AI cite what is findable
Search engines and AI assistants draw on sources they can find and trust. Proof that is written clearly, sourced, and structured for search is easier to rank and to cite.
Third-party proof carries more weight
A customer review or an article on an independent outlet persuades more than your own claims. That is why we build proof from other voices, not just your site.
Protection keeps it working
One fake or policy-breaking item can sit beside your best proof. Removal of content that qualifies, billed only after it is confirmed, keeps what you built from being undercut.
It is measurable and scoped
Review volume, profile completeness, published features, and search visibility can be tracked. We agree the deliverables in writing so you know what you are buying.
The Proof Stack
The proof we build and show
Real reviews, generated compliantly
A simple, compliant way to ask real customers for reviews on Google and the platforms your buyers use, with replies that read well. No fake reviews, no review gating, no incentives for reviews.
Guaranteed featured articles
Articles on named outlets, written for your approval and paid for only after they are published, with an equal-or-higher-tier replacement if one is not. Sponsored articles are labeled the way the outlet labels them.
Organic and earned press
Stories, bylines, expert commentary, and interviews placed on merit, so independent voices carry your name alongside the featured articles.
Google profile and Knowledge Panel
A complete, accurate Google Business Profile and, where you qualify, a Knowledge Panel. The Knowledge Panel service is no panel, no fee.
Ratings and testimonials on your own pages
Reviews and customer proof shown where visitors decide, with accurate structured data, kept consistent with what the platforms show.
Awards and recognition
We help you identify real awards and accreditations you qualify for, and present the ones you hold clearly and accurately. We do not invent or buy recognition.
Content built to rank and be cited
Pages, articles, and profiles written and structured to rank in Google and be cited by AI search, with entity-clear writing and sourced facts.
Protection for what you build
Removal of fake, abusive, or policy-breaking content that qualifies, billed only after removal is confirmed, so your proof is not undercut.
How It Works
How a reputation marketing engagement runs
- 01
Free reputation marketing plan
Know what to build first.We review what people find about you in Google, review sites, and AI assistants, and show which proof would move buyers most. No cost. No commitment.
- 02
Scope in writing
Nothing vague.We agree the deliverables, the outlets or tiers for featured articles, and the window in writing before work starts. Featured articles are paid only after publication.
- 03
Build the proof
Proof people can find.We set up compliant review requests, write and place featured articles, pursue organic and earned coverage, and complete your Google profile and Knowledge Panel work.
- 04
Optimize for search and AI
Found, not just published.We write and structure every piece to rank in Google and be cited by AI search, and we check what assistants say about you.
- 05
Protect and report
Keep it working.We pursue removal of content that qualifies, billed only after it is confirmed, and report on reviews, features, and search visibility.
See what to build first, free.
A free plan showing what people find about you and which proof would move buyers most.
Honest Timelines
Honest timelines
Publication timing is part of what we agree in writing. Search effects take time, and we do not promise a result by a date.
Published within the window agreed in writing after you approve final copy. If it is not, you owe nothing for that placement and can choose a replacement.
Review volume depends on how many real customers respond. We do not promise a specific count.
Placed on merit, so timing depends on the story and the outlet.
Ranking and citation take time and depend on competition. No guarantee of a position or an answer.
AI Search & LLMs
What ChatGPT & Google AI Overviews say about your business
More people now read an AI answer before they ever click a result. For your business, that answer is the new first impression. If it repeats an old complaint, a false claim, or a competitor's talking point, it shapes the decision before you even know the conversation happened.
The answer is assembled from sources. We change the sources.
ChatGPTGoogle AI Overviews
Gemini
Perplexity
ClaudeAI answers trace back to what ranks
Google says its AI Overviews are grounded in its core Search ranking, and ChatGPT and Perplexity cite what is indexed and authoritative. So what AI says about you is not random, it comes from sources you can actually influence.
We audit what AI says today
We prompt ChatGPT, Gemini, Perplexity, and Google AI Overviews the way real people ask about you, document every answer, and trace each claim back to the source feeding it.
We correct it at the source
We remove or suppress the false and damaging sources, strengthen accurate authoritative content, and reinforce your verified entity data and Knowledge Panel, so as the models re-read the web their answers move with the truth.
We are honest about the limits
No one can edit an AI model's output directly, and we will not pretend otherwise. Change comes from the sources and takes time as models refresh; we monitor each engine and re-check rather than assume one fix holds.
Monitor
We track what AI says about your business, monthly
A recurring prompt panel across ChatGPT, Gemini, Claude, Perplexity, and Google's AI Overviews logs how you are described, what gets cited, and what changed, so a bad answer is caught before it spreads.
AI reputation monitoring →Influence
We change the sources AI draws from
No one can edit an AI's answer directly. We correct, remove, or outrank the sources behind it, structure your own site so models cite it (LLM SEO), and build presence on the third-party surfaces models trust (LLM seeding).
LLM seeding & LLM SEO →Why We're Different
How the options compare
| Feature | Typical Alternatives | Reputation Resolutions |
|---|---|---|
| Reviews | Fake reviews, review gating, or incentives that put you at risk | Compliant requests to real customers: no fake reviews, no gating, no incentives for reviews |
| Featured articles | Publication at each outlet's discretion with no stated remedy | Publication on a named outlet or same tier within an agreed window, paid only after publication |
| Search and AI | Content written for readers only | Every piece written and structured to rank in Google and be cited by AI search |
| Protection | Marketing agencies typically do not remove anything | Removal of content that qualifies, billed only after removal is confirmed |
| Scope | Open-ended retainers | Deliverables scoped in writing before work starts |
Who runs your case
Senior specialists, no junior handoffs
Reputation Resolutions is run and managed by a world-class team of online reputation management experts. Your case is handled by senior, multidisciplinary specialists: removal strategists who know each platform's rulebook, SEO and content experts who rebuild your search results, legal partners for the matters that need them, veteran PR professionals, and AI-search specialists who help you control what LLMs like ChatGPT say about you. There are no junior handoffs and no learning on your case, and every person here treats your name as if it were their own.
Get Started
Turn Your Reputation Into Revenue
A free plan for the reviews, featured articles, and search and AI visibility that win customers.
Free & Confidential Consultation
What do you need help with?
Tap everything that applies, for you or your business.
Prefer to talk? Call 855-239-5322
Reputation Marketing FAQs
Reputation Marketing, Answered Honestly.
The same straight talk we give every business on their free plan.
Reputation marketing is generating and showcasing positive proof about your business so it shapes buying decisions. That includes real reviews, ratings and testimonials, featured articles and press, awards and recognition, a strong Google profile, and content written and structured to rank in Google and be cited by AI search.
Reputation management protects and repairs: it monitors, responds to, and removes what qualifies. Reputation marketing builds and showcases proof so the right things are found. Most businesses need both, which is why we do both and keep them scoped separately.
Digital marketing buys or earns attention. PR earns coverage. Reputation marketing focuses on the proof buyers check before they decide, such as reviews, ratings, press, and what search and AI say about you, and uses PR and content as tools to build it.
We set up a simple, compliant way to ask real customers for reviews, with no fake reviews, no review gating, and no incentives for reviews. That follows the FTC rule on consumer reviews and Google's review policies. Fake or purchased reviews can bring penalties and can get a profile penalized, so we do not do them.
We guarantee that an approved featured article about your business is published on a named outlet, or on an outlet of the same tier, within a window agreed in writing after you approve the copy. You pay only after it is published. If it is not published within the window, you owe nothing for it and can choose a replacement on an equal-or-higher-tier outlet at no extra charge.
Sponsored featured articles are labeled the way each outlet labels partner or sponsored content, in line with FTC guidance on identifying advertising. We tell you before work starts which opportunities are sponsored and which are organic and earned.
Yes. Every article, profile, and page we produce is written and structured to rank in Google and be cited by AI search, including ChatGPT, Perplexity, Gemini, and Google AI Overviews, with entity-clear writing, sourced facts, structured data, and descriptive headlines. This is optimization, not a guarantee of any position, citation, or answer.
It can. AI assistants draw on sources they can find and trust, such as reviews, articles on independent outlets, and clear profile pages. We check what assistants say about you and build the sources they draw on, but no one controls an AI answer directly.
No one can buy a Knowledge Panel, and we do not promise one. Where you qualify, we build the footprint Google uses and help claim and correct a panel. The Knowledge Panel service is no panel, no fee.
Publication timing for featured articles is agreed in writing. Review volume builds over weeks, organic and earned coverage over weeks to months, and search and AI effects over months. We do not promise a result by a date.
Guaranteed featured articles are paid only after publication. Review generation, content, and profile work are scoped in writing after your free plan, with deliverables you can see before you commit. We do not publish a price list that would not fit your situation.
Local businesses, professional services firms, healthcare practices, B2B and software companies, e-commerce brands, and founders: anyone whose customers check reviews, search results, or AI assistants before they decide.
Yes, where it qualifies. Removal of fake, abusive, or policy-breaking content is billed only after removal is confirmed. Honest reviews from real customers and accurate reporting cannot be removed, and we say so up front.
We do not write or buy fake reviews, gate reviews, or offer incentives for reviews, and we do not promise rankings, a review count, or a particular AI answer. We also do not invent awards or testimonials.
Still not sure if your situation qualifies?
Get a straight answer from a senior specialist in one call: free, confidential, and you'll know exactly where you stand before you decide anything.
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